The Creative Coaching Collective
Is a group of seven coaches with a passion for poetry, who became The Creative Coaching Collective, and the seven co-editors of the Anthology, Poetry for Coaching – Transformation Through Verse.
Our Vision:
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the use of poetry for coaching is widely adopted in the coaching profession
Our Mission:
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to inspire the profession to adopt the use of poetry as a resource for coaching
We can provide presentations and run workshops on how to use poetry for coaching. Please contact us for further information on how we can support coach education providers, coaching groups and individual coaches to use poetry for coaching.
As a mission-driven enterprise that values philanthropy, our commitment is to distribute fifty per cent of the profits from the sale of this Anthology to philanthropic causes.

Our Story
It all started with a post on LinkedIn and Facebook in 2022 when our Editor Ross shared a proposal to collect poems, and the stories behind them, written by coaches and to make this available as a resource for the profession. This soon evolved into a book project and Poetry for Coaching – Transformation Through Verse was self-published by us as the Creative Coaching Collective in November 2024.
A big moment for us was when we settled on the themes within the book, that felt in alignment with our personal and professional drivers. Of course, the final themes couldn’t capture everything, which is why Life was included to add the parts in between, creating a more open space for poetry.
The themes for each chapter are: Connection, Love, Acceptance, Forgiveness, Resilience and Life.
As professional coaches, counsellors and therapists, we also wanted the themes to reflect the transformation and goals that our clients wish to see in themselves.
Each of the 41 authors we brought together for this Anthology shared the vision to impact lives positively through their poetry and stories. With each author distilling their professional knowledge into poetic verse and sharing their insights behind it, this Anthology carries an impact and energy which feels greater than the sum of its individual parts.
Our Mission continues and we look forward to sharing the insights and joys of using poetry for coaching.
Our Ambassadors
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Kim Morgan, MA, MCC
Founder and Chairperson, Barefoot Coaching Ltd
Coach, Coach Trainer, Supervisor, Author, Keynote Speaker, Certified Grief Educator and Grief Recovery Specialist
Kim’s passion for spreading the word about coaching has led to two best-selling books, The Coach’s Casebook and The Coach’s Survival Guide. She has written a monthly coaching column for Psychologies Magazine for the past 10 years and is a sought-after conference speaker on all aspects of coaching. More recently, Kim has pioneered and launched a Certificate in Coaching for Grief and Loss.
“I am pleased to support Poetry for Coaching as an ambassador. I recognise poetry’s capacity to give language to complex human experience, particularly in times of loss, grief, transition, and uncertainty, when emotions can be difficult to put into words. I welcome the growing use of poetry as a resource within the coaching profession."

Tracy Sinclair, MCC
Tracy is a multi-award-winning Master Certified Coach (MCC) with the International Coaching Federation (ICF). She has received awards such as the Coaches50 list (2024), ICF Impact Award for Distinguished Coach (2023). Thinkers50 Marshall Goldsmith Coaching Award (2019, 2021), and finalist for Thinkers50 Coaching and Mentoring Award (2021). She is also part of the Marshall Goldsmith 100 Coaches community.
Since 2012, Tracy has held numerous global, regional, and UK leadership roles within the ICF, including UK President (2013–2014) and Global Chair (2018). Serving as a Global Board Director (2016–2021), holding roles as Treasurer, Vice Chair, and co-chaired the ICF’s Global Task Force on Diversity, Equity, Inclusion, and Justice.
Tracy co-authored Becoming a Coach: The Essential ICF Guide (2020) and partners with organizations to develop coaching cultures, speaking widely on leadership and coaching. She is founder of Coaching With Conscience, a social impact initiative.
“I publish essays and poetry about human development and human experience on my website and Substack. I believe poetry is a very powerful resource for coaching given its significant potential for creative expression and expansion of client’s thoughts, feelings and lived experience. I am honoured and delighted to be an honorary Ambassador for Poetry for Coaching.
Our Co-Editors



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Anjli Gheewala
Elizabeth Papalia
Dr Kate Jenkinson


Sharon Strimling
Tracey McEachran
Join Our Community
If you feel aligned with our Vision and Mission, join our community and help us to inspire the profession to use poetry for coaching! Subscribe today and create your professional coach poet profile to showcase your services. You will also be able to share your story on our podcast, post in our blog and contribute articles to our newsletter.


